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hey butterfly.

i’m sabina, founder of bella i create high-performance vegan beauty infused with crystals, flowers & fruits - made to make every version of you feel iconic

what began with my love for beauty has grown into my butterfly world, and i’m so happy you’re part of it

welcome to your butterfly era

with love, sabina

OUR STORY

A NOTE FROM OUR HEAD BUTTERFLY

Bella started with one simple idea: I wanted to create the kind of makeup I was always looking for myself.

Rare ingredients, innovative formulas & beautiful finishes — products that feel special, perform beautifully & earn a permanent spot in your makeup bag.
But Bella was always about more than makeup. It’s a community, a place to have fun with beauty & a way to make a difference through the Butterfly Fund.

We’re always evolving — and we’re only getting started.

#BUTTERFLYSQUAD

The Butterfly Squad has been part of
Bella from the start

It’s our community, our biggest inspiration & the reason we keep creating what’s next. We love beauty that lets you play around, change your mind and do things your own way
Whatever your beauty mood, there’s always room for you in our butterfly world

JOIN THE SQUAD

INGREDIENTS

INGREDIENTS WE’RE INTO

rare finds, proven favourites & innovative ingredients — all chosen to make our formulas that little bit better

ROSE QUARTZ

The crystal crush behind our glow

BLUEBERRY OIL

Rare, rich & seriously nourishing

CRUSHED DIAMONDS

Enhances a smooth, refined finish

PAPAPYA

The juicy little skin-loving extra

Lychee

The crystal crush behind our glow

VEGAN COLLAGEN

Nourishes & Conditions

HYALURONIC SPHERES

Deep Hydration & Plumping

CHERRIES

Antioxidant-Rich Care

ROOIBOS

Soothing Botanical Extract

SUGARCANE EXTRACT

Supports Stronger-Looking Lashes

PANTHENOL (PRO-VITAMIN B5)

The Moisture Hero For Lashes

PLUM OIL

Rich in Antioxidants

VITAMIN E

Antioxidant Conditioning Agent

BUTTERFLY FUND

SMALL WINGS, BIG IMPACT

The butterfly has always been part of Bella — and we want it to stand for something good, too.

Through the Bella Butterfly Fund, we give 1% of every sale to causes we care about, from mental health & education to creating brighter futures.

A little from every order can add up to something big.

That’s our kind of butterfly effect 🦋

  • WANDERLASH 16H LENGTHENING MASCARA

    From €29,95

    ★★★★★
  • LEUCHTKRAFT IN ROSENQUARZ

    From €41,95

    ★★★★★

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